ABOUT BALLOTLINK
Built for California HOA Elections
BallotLink is electronic voting software made specifically for California community associations — built around the state's election law, not adapted from a generic voting tool.
Why We Built It
Paper elections are hard on the people who run them. For a self-managed board, it means volunteers spending a Friday night stuffing and addressing envelopes. For a management company, it means staff racing a deadline across a portfolio of associations. And for everyone, it means the same struggle: getting enough members to actually vote to reach quorum.
BallotLink was built to take that weight off — an electronic election that follows California law, keeps the Inspector of Elections independent, and makes voting simple enough that more members take part. It's made for one thing: running California HOA elections properly.
Why We Built It — In Brandon's Words
“I've always had a passion for elections and how they're run. What bothers me is inefficiency — and paper ballots, the way most HOAs handle them, are about as inefficient as it gets. I built BallotLink to fix that.”
Why It Matters — In Terra's Words
“For me it's the other side of the same envelope. Dropping a ballot in a mailbox for something that matters to your community is quietly nerve-wracking — you let go of it and hope. And the people making sure the rules get followed carry an even heavier version of that. BallotLink is here for both: the member who wants to know their vote landed, and the board and Inspector of Elections who need every date, name, and step recorded as it happened. We're here to bring order to a world still running on three envelopes and a stamp.”
Who's Behind BallotLink
Brandon
Founder & CTO
Led the technical build of BallotLink — architecting the database, infrastructure, and software — working alongside Jacob and, early on, a team of developers. He brings a background in both elections and engineering, having run campaigns and built voter-information tools for canvassers, and has served as president on his own HOA board, where he helped rebuild the association’s governance and ran the campaign that reached quorum for the first time in years.
Jacob McCarthy
Data Engineer
Built BallotLink alongside Brandon, handling the data and infrastructure the platform runs on.
Terra Ruiz
Marketing
Runs marketing and content, and volunteers on a committee at her own HOA — she helped run the door-to-door campaign that finally got her association to quorum.